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看时尚创意如何拯救日本酱油老店

来源: 南方日报网络版     时间: 2019年05月20日 14:03:45
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腾讯十分彩微信群平台直属招商客服【微信QQ同步】7915171诚招代理龙虎和龙虎1赔2.211合1赔9.95,定位胆1赔9.95腾讯5,10分欢乐生肖,最高返水100反9快,最高赔率,正规信誉大平台平台24h提供注册及登录。看时尚创意如何拯救日本酱油老店

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(  有)(些)(传)(统)(老)(商)(铺)(行)(将)(倒)(闭)(,因)(一)(个)(简)(单)(的)(PS海)(报)(的)(创)(意)(而)(起)(死)(回)(生)(;一)(家)(百)(年)(酱)(油)(老)(店)(为)(了)(提)(升)(自)(己)(在)(国)(民)(中)(的)(影)(响)(力)(,打)(造)(出)(具)(有)(现)(代)(时)(尚)(品)(味)(的)(店)(铺)(;一)(个)(豆)(腐)(老)(店)(,当)(不)(再)(固)(守)(传)(统)(而)(去)(寻)(求)(改)(变)(,竟)(也)(成)(为)(流)(行)(时)(尚)(的)(代)(名)(词)(……看)(来)(,真)(是)(没)(有)(夕)(阳)(的)(产)(业)(,只)(有)(夕)(阳)(的)(人)(啊)(。
  都)(说)(日)(本)(实)(体)(零)(售)(业)(做)(得)(好)(,他)(们)(国)(家)(也)(出)(现)(了)(不)(少)(世)(界)(知)(名)(的)(品)(牌)(,比)(如)(优)(衣)(库)(、无)(印)(良)(品)(、永)(旺)(超)(市)(、7-11等)(。其)(实)(在)(一)(定)(程)(度)(上)(,这)(也)(是)(跟)(日)(本)(人)(的)(生)(活)(观)(相)(呼)(应)(的)(。在)(他)(们)(看)(来)(,生)(活)(是)(绝)(不)(能)(粗)(糙)(的)(,而)(是)(要)(对)(种)(种)(细)(节)(有)(精)(益)(求)(精)(的)(期)(许)(,因)(此)(也)(就)(在)(日)(常)(生)(活)(中)(自)(然)(流)(露)(出)(对)(精)(致)(生)(活)(的)(要)(求)(。这)(一)(点)(也)(促)(使)(日)(本)(的)(零)(售)(业)(必)(须)(要)(在)(产)(品)(细)(节)(和)(服)(务)(上)(尽)(可)(能)(好)(上)(加)(好)(。
  而)(另)(一)(方)(面)(,日)(本)(也)(是)(一)(个)(富)(有)(创)(意)(的)(民)(族)(,出)(了)(很)(多)(具)(有)(国)(际)(影)(响)(的)(设)(计)(师)(,比)(如)(产)(品)(和)(工)(业)(设)(计)(师)(、平)(面)(设)(计)(师)(、服)(装)(设)(计)(师)(、建)(筑)(师)(等)(等)(。因)(此)(,即)(使)(是)(传)(统)(商)(铺)(,或)(者)(名)(不)(见)(经)(传)(的)(小)(店)(铺)(,也)(不)(会)(甘)(于)(遭)(受)(被)(变)(动)(不)(居)(的)(社)(会)(抛)(弃)(的)(命)(运)(,而)(是)(要)(拼)(创)(意)(,拼)(点)(子)(。正)(是)(这)(些)(创)(意)(,给)(日)(本)(一)(些)(传)(统)(行)(业)(带)(来)(转)(型)(的)(契)(机)(,甚)(至)(踏)(上)(快)(速)(发)(展)(的)(快)(车)(道)(。嗯)(,一)(起)(来)(看)(看)(吧)(,希)(望)(对)(我)(们)(自)(己)(国)(家)(的)(传)(统)(企)(业)(和)(商)(铺)(有)(一)(些)(思)(维)(上)(的)(帮)(助)(,即)(在)(互)(联)(网)(时)(代)(里)(,要)(敢)(于)(突)(破)(传)(统)(行)(业)(与)(新)(行)(业)(的)(边)(界)(,只)(有)(融)(合)(,才)(能)(重)(生)(。
  百)(年)(酱)(油)(老)(店)(也)(要)(现)(代)(时)(尚)(
  茅)(乃)(舍)(是)(日)(本)(九)(州)(岛)(上)(福)(冈)(一)(家)(有)(着)(120多)(年)(历)(史)(的)(酱)(油)(老)(店)(了)(。也)(不)(能)(不)(说)(人)(家)(发)(展)(得)(不)(好)(,但)(就)(是)(缺)(点)(啥)(。缺)(点)(啥)(呢)(?够)(实)(在)(,够)(品)(质)(,但)(是)(不)(够)(时)(尚)(吧)(。于)(是)(,为)(了)(表)(达)(在)(品)(牌)(零)(售)(空)(间)(领)(域)(的)(独)(特)(优)(势)(以)(及)(传)(统)(企)(业)(的)(现)(代)(感)(,茅)(乃)(舍)(把)(日)(本)(建)(筑)(设)(计)(师)(隈)(研)(吾)(请)(来)(了)(,让)(他)(为)(茅)(乃)(舍)(在)(繁)(华)(的)(东)(京)(设)(计)(一)(间)(顾)(客)(喜)(欢)(得)(不)(愿)(离)(开)(的)(精)(品)(店)(铺)(。
  设)(计)(师)(搞)(设)(计)(当)(然)(需)(要)(灵)(感)(,隈)(研)(吾)(为)(了)(获)(得)(灵)(感)(就)(去)(了)(茅)(乃)(舍)(在)(九)(州)(的)(工)(厂)(参)(观)(。返)(回)(之)(后)(,就)(有)(了)(现)(在)(东)(京)(这)(家)(店)(铺)(:整)(体)(设)(计)(再)(现)(了)(茅)(乃)(舍)(位)(于)(九)(州)(的)(传)(统)(仓)(库)(景)(象)(,巨)(大)(的)(酱)(油)(木)(桶)(被)(吊)(升)(至)(天)(花)(板)(上)(,原)(本)(用)(于)(制)(曲)(的)(托)(盘)(则)(被)(用)(来)(摆)(放)(等)(待)(出)(售)(的)(商)(品)(,在)(风)(格)(上)(,可)(以)(说)(在)(传)(统)(东)(方)(气)(质)(和)(现)(代)(时)(尚)(之)(间)(有)(一)(个)(相)(对)(交)(融)(的)(处)(理)(。
  因)(为)(这)(家)(店)(铺)(在)(装)(修)(上)(给)(人)(一)(种)(自)(然)(朴)(素)(的)(气)(质)(,与)(他)(们)(的)(酱)(油)(产)(品)(所)(倡)(导)(宣)(扬)(的)(“天)(然)(、有)(机)(”理)(念)(相)(符)(合)(,所)(以)(吸)(引)(了)(很)(多)(人)(的)(目)(光)(,也)(为)(这)(家)(百)(年)(老)(店)(带)(了)(生)(机)(。
  这)(块)(豆)(腐)(,真)(是)(太)(有)(男)(子)(气)(概)(了)(
  豆)(腐)(当)(然)(没)(有)(男)(女)(之)(分)(,而)(日)(本)(却)(有)(一)(家)(“男)(子)(气)(概)(豆)(腐)(店)(”,即)(“男)(前)(豆)(腐)(店)(”。这)(本)(来)(是)(家)(开)(在)(京)(都)(的)(传)(统)(老)(店)(,2005年)(有)(豆)(腐)(理)(想)(的)(伊)(藤)(信)(吾)(从)(父)(亲)(手)(中)(接)(过)(生)(意)(后)(,就)(开)(始)(去)(打)(破)(以)(前)(“标)(准)(豆)(腐)(”的)(做)(法)(,全)(力)(去)(开)(发)(创)(意)(满)(满)(的)(新)(概)(念)(豆)(腐)(。
  啥)(是)(新)(概)(念)(豆)(腐)(?就)(是)(让)(豆)(腐)(也)(玩)(得)(嗨)(起)(来)(。伊)(藤)(君)(从)(各)(个)(方)(面)(着)(手)(进)(行)(了)(改)(进)(:
  在)(形)(状)(上)(,完)(全)(抛)(弃)(了)(传)(统)(豆)(腐)(方)(方)(正)(正)(的)(刻)(板)(造)(型)(,倒)(进)(容)(器)(里)(将)(之)(塑)(造)(成)(水)(滴)(形)(、冲)(浪)(板)(形)(、丸)(子)(形)(、椭)(圆)(半)(球)(形)(、琵)(琶)(形)(,甚)(至)(还)(会)(做)(成)(日)(本)(动)(漫)(人)(物)(的)(形)(象)(,比)(如)(“海)(贼)(王)(”乔)(巴)(豆)(腐)(……另)(外)(还)(会)(在)(豆)(腐)(上)(印)(漂)(亮)(的)(艺)(术)(字)(“男)(”或)(者)(“JOHNNY”,再)(套)(上)(创)(意)(包)(装)(,简)(直)(perfect。于)(是)(,豆)(腐)(就)(真)(的)(站)(在)(了)(时)(尚)(前)(卫)(潮)(流)(的)(前)(沿)(,成)(了)(有)(逼)(格)(、潇)(洒)(不)(羁)(的)(存)(在)(。
  既)(有)(形)(式)(也)(有)(内)(容)(。在)(味)(道)(上)(也)(是)(突)(破)(传)(统)(,它)(的)(原)(料)(是)(高)(于)(一)(般)(大)(豆)(4倍)(价)(格)(的)(北)(海)(道)(大)(豆)(和)(冲)(绳)(岛)(苦)(汁)(,据)(说)(吃)(过)(的)(人)(都)(表)(示)(以)(前)(从)(来)(没)(吃)(过)(如)(此)(味)(道)(浓)(厚)(的)(豆)(腐)(。其)(中)(有)(一)(款)(叫)(“吹)(风)(的)(豆)(腐)(店)(JOHNNY”味)(道)(清)(淡)(且)(甜)(,水)(份)(特)(多)(,简)(直)(入)(口)(即)(化)(,淋)(上)(蜂)(蜜)(就)(可)(以)(当)(甜)(点)(吃)(。并)(且)(,这)(些)(豆)(腐)(都)(是)(全)(手)(工)(制)(作)(完)(成)(的)(。
  当)(然)(不)(能)(只)(有)(豆)(腐)(,还)(有)(豆)(腐)(的)(周)(边)(产)(品)(,比)(如)(豆)(腐)(乳)(、煎)(豆)(腐)(、豆)(腐)(锅)(、豆)(腐)(甜)(点)(,甚)(至)(连)(蘸)(豆)(腐)(吃)(的)(柚)(子)(醋)(和)(纳)(豆)(都)(有)(;还)(有)(衍)(生)(品)(,比)(如)(豆)(腐)(料)(理)(书)(、玻)(璃)(杯)(、钥)(匙)(链)(、开)(瓶)(器)(、胶)(带)(、T恤)(……真)(是)(五)(花)(八)(门)(、应)(有)(尽)(有)(啊)(。
  这)(还)(不)(算)(。男)(前)(豆)(腐)(店)(还)(有)(专)(门)(的)(网)(站)(。这)(哪)(里)(是)(豆)(腐)(网)(站)(啊)(,简)(直)(就)(是)(时)(尚)(网)(站)(呢)(。在)(这)(里)(,你)(可)(以)(欣)(赏)(设)(计)(之)(美)(,可)(以)(看)(暴)(走)(元)(素)(漫)(画)(故)(事)(连)(载)(,可)(以)(玩)(豆)(腐)(主)(题)(的)(Flash游)(戏)(,甚)(至)(可)(以)(听)(听)(豆)(腐)(原)(创)(歌)(曲)(并)(下)(载)(为)(手)(机)(铃)(声)(……
  你)(问)(生)(意)(咋)(样)(?以)(前)(100日)(元)(一)(块)(还)(不)(好)(卖)(的)(豆)(腐)(现)(在)(卖)(300日)(元)(抢)(着)(买)(。据)(说)(他)(们)(的)(年)(销)(售)(额)(很)(早)(就)(高)(达)(50亿)(日)(元)(了)(,最)(多)(的)(一)(天)(卖)(掉)(8万)(盒)(豆)(腐)(。
  是)(不)(是)(彻)(底)(颠)(覆)(了)(豆)(腐)(给)(你)(的)(印)(象)(呢)(?看)(看)(官)(网)(上)(男)(前)(豆)(腐)(店)(的)(社)(训)(就)(知)(道)(了)(,原)(来)(他)(们)(卖)(的)(不)(仅)(是)(豆)(腐)(,更)(是)(情)(怀)(:“真)(正)(的)(男)(人)(才)(不)(会)(背)(叛)(你)(。”这)(块)(豆)(腐)(,太)(有)(男)(子)(气)(概)(了)(。
  200张)(海)(报)(挽)(救)(了)(一)(条)(商)(业)(老)(街)(
  现)(在)(的)(社)(会)(变)(化)(太)(快)(了)(,对)(日)(本)(也)(是)(。面)(对)(越)(来)(越)(多)(的)(超)(市)(、便)(利)(店)(的)(市)(场)(分)(割)(,很)(多)(日)(本)(老)(商)(店)(门)(庭)(冷)(落)(、就)(只)(差)(关)(门)(了)(。但)(总)(有)(不)(甘)(心)(,这)(里)(要)(说)(的)(不)(是)(一)(家)(商)(店)(,而)(是)(在)(大)(阪)(地)(段)(偏)(僻)(、不)(擅)(宣)(传)(的)(整)(条)(街)(,叫)(“文)(の里)(商)(店)(街)(”。
  这)(条)(街)(上)(总)(共)(有)(52家)(商)(铺)(,店)(老)(板)(以)(老)(年)(人)(为)(主)(,当)(然)(也)(有)(中)(年)(人)(。他)(们)(不)(服)(老)(,不)(向)(这)(个)(社)(会)(认)(输)(,联)(合)(起)(来)(找)(来)(一)(家)(大)(型)(广)(告)(公)(司)(帮)(忙)(企)(划)(一)(个)(海)(报)(设)(计)(比)(赛)(。广)(告)(公)(司)(也)(热)(心)(,免)(费)(给)(这)(群)(老)(人)(找)(来)(一)(批)(年)(轻)(设)(计)(师)(,为)(店)(铺)(设)(计)(海)(报)(,设)(计)(师)(也)(都)(是)(热)(血)(青)(年)(,说)(干)(就)(干)(,三)(个)(月)(内)(就)(创)(造)(出)(将)(近)(200张)(海)(报)(。
  嘿)(,这)(招)(还)(真)(奏)(效)(,一)(个)(月)(内)(客)(流)(就)(增)(加)(了)(不)(少)(,甚)(至)(有)(人)(大)(老)(远)(慕)(名)(前)(来)(,真)(是)(一)(个)(创)(意)(救)(活)(了)(数)(十)(家)(没)(落)(的)(商)(店)(啊)(。下)(面)(就)(欣)(赏)(几)(张)(海)(报)(吧)(:
  商)(业)(社)(会)(里)(我)(行)(我)(素)(,也)(是)(一)(种)(风)(格)(
  Mercibeaucoup是)(日)(本)(女)(设)(计)(师)(宇)(津)(木)(的)(服)(装)(品)(牌)(。宇)(津)(木)(非)(常)(有)(名)(,曾)(是)(Frapbois的)(主)(设)(计)(师)(,后)(来)(自)(己)(单)(干)(了)(。关)(于)(这)(个)(品)(牌)(,品)(途)(网)(小)(编)(专)(门)(百)(度)(了)(下)(,原)(来)(Mercibeaucoup是)(个)(法)(文)(,merci是)(谢)(谢)(,beaucoup是)(非)(常)(,所)(以)(品)(牌)(的)(意)(思)(就)(是)(Thankyouverymuch.
  Mercibeaucoup主)(要)(设)(计)(、售)(卖)(女)(装)(、男)(装)(、鞋)(靴)(及)(配)(饰)(等)(,不)(过)(这)(不)(是)(关)(键)(。关)(键)(是)(这)(个)(品)(牌)(非)(常)(特)(立)(独)(行)(。具)(体)(点)(说)(就)(是)(,她)(们)(家)(服)(装)(的)(风)(格)(大)(走)(怪)(诞)(可)(爱)(风)(,小)(主)(题)(经)(常)(变)(,大)(主)(题)(都)(是)(玩)(尽)(童)(真)(。有)(极)(富)(趣)(味)(的)(动)(物)(造)(型)(服)(装)(,如)(大)(象)(、老)(虎)(、熊)(仔)(等)(;还)(有)(让)(人)(止)(不)(住)(想)(去)(亲)(近)(的)(水)(果)(、蘑)(菇)(、生)(日)(蛋)(糕)(等)(系)(列)(服)(装)(。据)(说)(,宇)(津)(木)(迷)(恋)(上)(这)(种)(风)(格)(是)(从)(野)(性)(质)(朴)(的)(非)(洲)(回)(来)(之)(后)(。所)(以)(,若)(穿)(上)(这)(种)(风)(格)(明)(显)(的)(服)(装)(走)(在)(街)(上)(,保)(管)(回)(头)(率)(极)(高)(。不)(仅)(如)(此)(,她)(们)(家)(服)(装)(店)(在)(风)(格)(上)(也)(像)(是)(前)(卫)(的)(装)(置)(艺)(术)(,给)(人)(一)(种)(我)(行)(我)(素)(、阔)(身)(走)(我)(路)(的)(不)(羁)(之)(感)(。
  下)(面)(就)(来)(看)(下)(她)(们)(家)(店)(的)(风)(格)(吧)(:
  柏)(青)(哥)(:东)(京)(银)(座)(店)(就)(是)(以)(小)(钢)(珠)(游)(戏)(“柏)(青)(哥)(”为)(主)(题)(,整)(间)(店)(就)(是)(一)(个)(钢)(珠)(机)(器)(;
  游)(戏)(人)(生)(:青)(山)(店)(就)(以)(人)(生)(游)(戏)(为)(灵)(感)(,店)(中)(摆)(设)(命)(运)(轮)(盘)(做)(点)(缀)(;
  肉)(肠)(怪)(:涩)(谷)(新)(宿)(店)(则)(是)(以)(肉)(肠)(作)(为)(主)(题)(,内)(部)(装)(修)(全)(是)(条)(条)(“灌)(肠)(”般)(的)(填)(充)(物)(;
  小)(笼)(包)(:香)(港)(店)(以)(中)(国)(传)(统)(食)(品)(小)(笼)(包)(为)(主)(题)(,有)(着)(巨)(大)(的)(汤)(匙)(,小)(笼)(包)(上)(还)(插)(着)(筷)(子)(。
  用)(极)(简)(主)(义)(风)(格)(,打)(造)(一)(个)(低)(调)(的)(世)(界)(
  这)(家)(商)(店)(叫)(backyard,意)(思)(是)(既)(指)(商)(店)(的)(储)(存)(室)(,又)(指)(小)(小)(的)(儿)(童)(乐)(园)(。而)(它)(做)(的)(正)(是)(将)(用)(来)(存)(放)(、陈)(列)(新)(产)(品)(的)(商)(业)(空)(间)(和)(孩)(子)(们)(能)(在)(其)(中)(尽)(情)(玩)(耍)(的)(自)(家)(后)(院)(结)(合)(起)(来)(,融)(合)(了)(两)(者)(的)(优)(点)(。
  店)(铺)(内)(用)(来)(陈)(列)(商)(品)(的)(陈)(列)(柜)(是)(白)(色)(的)(,风)(格)(非)(常)(简)(约)(,而)(陈)(列)(柜)(的)(底)(部)(在)(颜)(色)(上)(是)(从)(下)(到)(上)(渐)(进)(式)(的)(,只)(在)(底)(部)(露)(出)(一)(小)(部)(分)(的)(原)(色)(,营)(造)(出)(一)(种)(自)(然)(无)(意)(的)(过)(度)(感)(,也)(给)(人)(一)(种)(从)(生)(产)(到)(销)(售)(的)(不)(错)(体)(验)(。包)(括)(墙)(壁)(的)(极)(简)(主)(义)(风)(格)(设)(计)(,也)(能)(让)(人)(感)(到)(到)(这)(是)(一)(个)(低)(调)(的)(世)(界)(,而)(这)(种)(低)(调)(也)(是)(处)(于)(对)(顾)(客)(购)(物)(体)(验)(对)(考)(虑)(。
  另)(外)(,这)(些)(白)(色)(的)(陈)(列)(柜)(也)(能)(衬)(托)(出)(产)(品)(的)(丰)(富)(多)(彩)(。而)(说)(到)(店)(内)(的)(产)(品)(,这)(些)(都)(是)(日)(本)(设)(计)(师)(自)(己)(的)(原)(创)(品)(牌)(,是)(一)(个)(给)(本)(土)(设)(计)(师)(从)(设)(计)(到)(商)(业)(转)(化)(的)(自)(己)(空)(间)(。
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